— Case Study
Ethereal Beauty
a startup success story
NICHE
Ethereal Beauty is a startup cosmetics and skincare brand specializing in high-quality, luxurious products that blend sophistication with accessibility. Catering to beauty enthusiasts who seek elegance and self-expression, Ethereal Beauty needed a brand identity that matched its premium yet approachable ethos.
CHALLENGE
As a startup in a saturated beauty industry, Ethereal Beauty faced the challenge of standing out while establishing credibility and trust. The brand needed a cohesive visual identity that resonated with its target audience and communicated its commitment to quality and style. Additionally, Ethereal Beauty required a social media presence and ad strategy to generate buzz and attract its first wave of loyal customers.
OUR SOLUTION
Social Squirrel worked with Ethereal Beauty to craft a complete branding and marketing solution that exudes elegance and captures attention.
Logo Design
We designed a sleek, timeless logo that reflects the sophistication of Ethereal Beauty. Combining clean lines and delicate typography, the logo is versatile and effortlessly aligns with the brand’s luxurious appeal.
Business Cards
To make an unforgettable first impression, we created business cards that are as elegant as the products Ethereal Beauty offers. Featuring the brand’s signature colors and logo, the cards convey professionalism and style in every interaction.
Social Media Posts
We developed a series of eye-catching and on-brand social media posts to establish Ethereal Beauty’s online presence. These included product highlights, beauty tips, and customer spotlights to create an engaging and relatable feed.
Social Media Ads
To amplify their reach, we crafted targeted social media ads designed to captivate beauty enthusiasts. From irresistible visuals showcasing their products to compelling calls-to-action, these ads generated excitement and drove traffic to Ethereal Beauty’s platforms.